Brandon, FL Profile: Facts & Data


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Brandon, Florida - Basic Facts

The Brandon Census Designated Place had a population of 115,939 as of July 1, 2018. Brandon ranks in the upper quartile for Population Density and Diversity Index when compared to the other cities, towns and Census Designated Places (CDPs) in Florida. See peer rankings below.

The primary coordinate point for Brandon is located at latitude 27.936 and longitude -82.2993 in Hillsborough County. The formal boundaries for the Brandon Census Designated Place (see map below) encompass a land area of 33.1 sq. miles and a water area of 1.89 sq. miles. Hillsborough County is in the Eastern time zone (GMT -5). The elevation is 49 feet.

The Brandon Census Designated Place (GNIS ID: 2402711) has a U1 Census Class Code which indicates a census designated place with an official federally recognized name. It also has a Functional Status Code of "S" which identifies a statistical entity.

Florida is one of 20 states where Census County Divisions (CCDs) are used for statistical tracking of subdivisions within each county. The Brandon Census Designated Place is located within Brandon CCD of Hillsborough County.

Beneath the boundary map are tables with Brandon population, income and housing data, five-year growth projections and peer comparisons for key demographic data. The estimates are for July 1, 2018.

Alternate Unofficial Names for Brandon: Brando.

Jump to... (On This Page!)
  1. Brandon 2018 Demographic Data
  2. Growth Rates for Brandon (Historical & 5-Year Forecast)
  3. Peer Comparisons (Rank and Percentile)
  1. Neighborhoods Demographics (Home Values, Household Income, etc.)
  2. Florida Research Tools (Easy Tools & Current Data)
  3. Florida Data Comparison Tool - 2018 Demographics

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Brandon, FL Data & Demographics (As of July 1, 2018)


Total Population 115,939
Population in Households 112,747
Population in Familes 88,125
Population in Group Qrtrs 3,192
Population Density2 3,502
Diversity Index3 68


Median Household Income $59,032
Average Household Income $74,409
Per Capita Income $29,321


Total Housing Units 47,325 (100%)
Owner Occupied HU 24,070 (50.9%)
Renter Occupied HU 20,442 (43.2%)
Vacant Housing Units 2,813 ( 5.9%)
Median Home Value $185,676
Average Home Value $206,767


Total Households 44,512
Average Household Size 2.53
Family Households 28,855
Average Family Size 3
  1. Demographics are point estimates for July 1st of the current year and each for the forecast years. See References for more information.
  2. Population Density = Total Population per square mile.
  3. The Diversity Index is a scale of 0 to 100 that represents the likelihood that two persons, chosen at random from the same area, belong to different race or ethnic groups. If an area's entire population belongs to one race AND one ethnic group, then the area has zero diversity. An area's diversity index increases to 100 when the population is evenly divided into two or more race/ethnic groups.


2010-2018 2018-2023
Population 1.39% 1.47%
Households 1.35% 1.44%
Families 1.06% 1.3%
Median Household Income   2.12%
Per Capita Income   2.83%

Brandon, FL - Peer Comparisons by Rank and Percentile

The table below compares Brandon to the other 919 incorporated cities, towns and CDPs in Florida by rank and percentile using July 1, 2018 data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.

Variable Description Rank Percentile
Total Population # 16 98th
Population Density # 210 77th
Diversity Index # 174 81st
Median Household Income # 262 72nd
Per Capita Income # 388 58th

Additional comparisons and rankings can be made with a VERY EASY TO USE Florida Census Data Comparison Tool.

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Florida Census Data Comparison Tool

Compare Florida July 1, 2018 Data
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