Winter Haven, FL Profile: Facts & Data

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Winter Haven, Florida - Basic Facts

The City of Winter Haven had a population of 55,200 as of 2020-2024 American Community Survey 5-Year Estimates. Winter Haven ranks in the upper quartile for Diversity Index when compared to the other cities, towns and Census Designated Places (CDPs) in Florida. See peer rankings below.

The primary coordinate point for Winter Haven is located at latitude 28.0222 and longitude -81.7329 in Polk County. The formal boundaries for the City of Winter Haven encompass a land area of 31.3 sq. miles and a water area of 8.63 sq. miles. Polk County is in the Eastern time zone (GMT -5).

The City of Winter Haven has a C1 Census Class Code which indicates an active incorporated place that does not serve as a county subdivision equivalent. It also has a Functional Status Code of "A" which identifies an active government providing primary general-purpose functions.

Florida is one of 20 states where Census County Divisions (CCDs) are used for statistical tracking of subdivisions within each county. The City of Winter Haven is located within Winter Haven-Auburndale CCD of Polk County.


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  1. Winter Haven Demographic Data
  2. Peer Comparisons (Rank and Percentile)
  1. Neighborhoods Demographics (Home Values, Household Income, etc.)
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Winter Haven, FL Data & Demographics

Source: 2020-2024 American Community Survey 5-Year Estimates

POPULATION

Total Population 55,200 (100%)
Population Density 1,654 per sq mi
Diversity Index1 69
 
 

INCOME

Median Household Income $59,648
Per Capita Income $30,632
Median Home Value $269,800
 

HOUSING

Total HU (Housing Units) 23,431 (100%)
Owner Occupied HU 12,991 (55.4%)
Renter Occupied HU 7,405 (31.6%)
Vacant Housing Units 3,035 (13.0%)
 

HOUSEHOLDS

Total Households 20,396
Average Household Size 2.67
Family Households 13,245 (64.9%)
NOTES
  1. The Diversity Index estimates the likelihood that two persons chosen at random from the same area belong to different race or ethnic groups, based on five groups: Hispanic/Latino, Non-Hispanic White, Non-Hispanic Black, Non-Hispanic Asian, and Non-Hispanic Other/Multiracial. A value of 0 indicates the population belongs entirely to one group. Higher values indicate a more evenly mixed population. Calculated from U.S. Census Bureau ACS 5-year estimates (table B03002).

Winter Haven, FL - Peer Comparisons by Rank and Percentile

The table below compares Winter Haven to the other 956 incorporated cities, towns and CDPs in Florida by rank and percentile using 2020-2024 American Community Survey 5-Year Estimates data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.

Variable Description Rank Percentile
Total Population # 74 92nd
Population Density # 476 50th
Median Household Income # 681 29th
Per Capita Income # 664 31st
Diversity Index # 48 95th

Additional comparisons and rankings can be made with a VERY EASY TO USE Florida Census Data Comparison Tool.

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